Decades ago, businesses were limited to running their business just with local resources, only big and powerful corporations had the possibility of growing internationally or going global, if small corporations needed specialized labor they were forced to pay high rates for the limited talent pool they had access to; but with advances in technology and…
Category Archive for: development
People interact with businesses very different nowadays than they did just a few years ago, these days the most common form of engagement between businesses and their clients or potential clients is through sophisticated, modern, web interfaces. An outdated website says more about your business and its future than you might think, but, looks is…
The figure of outsourcing continues to grow in popularity in our globalized world. If you are not familiar with the term, outsourcing refers to the practice of hiring a third-party company to handle certain projects or particular areas of a business which have nothing to do with the economic activity of the company but more…
Mobile applications are very popular nowadays so it is not unusual that many companies are considering creating their own app and investing important amounts of capital towards this objective; the main problem is, that sometimes, the decision is taken by impulse, out of a desire to stay competitive and current and without much thought process…
What is the difference between Offshoring and Nearshoring Both are offspring of outsourcing which is a business practice whereas a company hires a third party to perform certain business processes for them. The terms are self-explanatory, offshoring is choosing a third party who is geographically far away from the company, often in different time zones,…
Software Outsourcing, this is an exciting time for businesses, as reports that every major economy in the world is growing at the same time, this opens great opportunities for expansion as well as boost confidence that should something go wrong in one country, the growth of the other economies will sustain world markets. This announcement…
The purpose of a marketer has always been to target specific messages to a specific audience at precise moments, with the rise of the digital market, marketers now have the opportunity to reach tens of millions of consumers around the world. One of the biggest problems marketers face is the high cost and complexity involved…
As our society moves toward a more technological approach to business, the need for business applications increases. Companies today, need to communicate with external as well as internal clients and users, but the way the interaction happens is entirely different even if both require a fast, easy to use platform that provides added value to…
The digital era requires every business and every professional to have their own website, simply because if it is not on the web it is as if it doesn’t exist. It is important for companies to have a presence online, starting with a website, which can be as simple or as complex as their business…
The mobile app industry is growing at an accelerated pace, every day new apps hit the market. Therefore, competition for user attention is fierce, and not every mobile that is uploaded to the app stores turns into a success story. Many factors play into the success or failure of a mobile app, from weak market…
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