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BUT FIRTS…
WHAT IS
DATA
ANALYSIS?

Data Analysts are essential for extracting insights from large data sets, aiding informed decisions and business growth. A high demand for Data Analysts has surged, reflecting the importance of data-driven decision-making. This role blends statistical skills with data manipulation and visualization expertise

DATA-DRIVEN DECISION-MAKING

Enables businesses to identify trends, patterns, and correlations in their
operations and market behavior
Helps optimize processes, improve efficiency, and reduce costs through
informed strategies
Facilitates targeted marketing and customer segmentation for better
engagement and retention
Supports risk management by identifying potential threats and opportunities
early on
Enhances competitive advantage by enabling businesses to stay agile and
responsive to market changes
Encourages innovation and product/service development based on
customer feedback and market analysis

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